Our Story; From Babysitting Beginnings to Early Years Excellence
Hello Mums was established in 2014 from a shared vision: to transform childcare. Founded by Kate, Jeremy, and Edina, three passionate professionals - a childcare expert, an IT guru, and a fellow childcare advocate - we sought to create a service that prioritised children's happiness and well-being, ensuring they thrive even when parents are away.
We began as a trusted babysitting service, meticulously matching families with caring professionals. Recognising the profound impact a dedicated childcarer can have, we built a team we knew and trusted, providing a personal service to both clients and carers alike.
Our journey took an unexpected but rewarding turn when a local nursery in SW18 approached us for temporary staffing solutions. This marked the beginning of our expansion into the public sector, serving nurseries, crèches, and private members clubs across London. Today, we proudly support hundreds of nurseries, a testament to our commitment and reliability.
While we've grown significantly, interviewing thousands of childcare professionals, we remain dedicated to providing a personal touch. We understand the importance of qualified, experienced carers who seamlessly integrate into your setting. We also believe in treating our carers with the respect and appreciation they deserve, recognising their vital role in shaping the next generation.
We said farewell to Edina earlier in 2025, and while we appreciate her contributions, this transition has strengthened our core team and reaffirmed our commitment to our founding values. Today, Hello Mums is powered by Anna, Detti, Jeremy and Kate, a dedicated team of four who are passionate about providing help, care, support and learning opportunities.
Our Team; The Heart of Hello Mums
- Kate: Co-founder and client champion, Kate brings over 20 years of childcare experience, now enriched by her own journey as a mother. She's passionate about community and she is a keen traveller. Kate also volunteers with Age UK, demonstrating her commitment to caring for all members of the community.
- Jeremy: Our IT guru, Jeremy ensures our platform is seamless and user-friendly. He balances technical expertise with a genuine understanding of family needs. When not working, Jeremy enjoys walks and building Lego (sometimes with his son)!
- Detti: A seasoned childcare professional, Detti brings a wealth of hands-on experience with nearly two decades working in Early Years settings in London. Her dedication to fostering enriching environments for children is evident in her unwavering commitment to the sector. In her spare time, she enjoys cycling and extending her caring nature to support the elderly.
- Anna: The embodiment of compassionate care, Anna has dedicated her adult life to social care, working in homes and GP surgeries. Her deep understanding of human needs, combined with her optimistic approach to childcare and social care, makes her an invaluable asset to our team. Anna is a lifelong learner, always seeking to expand her knowledge and skills.
Our Core Values; Guiding Our Actions
- Understanding: We prioritise listening and understanding your unique needs, whether you're a parent, a nursery, or a childcare professional. We believe that truly understanding each person’s needs allows us to provide the most effective support.
- Safeguarding: The safety and well-being of children and carers are paramount. We adhere to rigorous safeguarding procedures and promote respectful environments. We are committed to creating secure and nurturing spaces.
- Agility: We offer a user-friendly platform and respond promptly to your needs, filling bookings efficiently and handling last-minute requests with care. We understand that flexibility and quick response are key to providing the best support.
- Communication: We believe in open and honest communication, fostering strong relationships with our clients and carers. We value open dialogue and believe it is essential to build strong and lasting partnerships.
Our Commitment to Childcare Professionals:
We personally interview every candidate, ensuring they meet our high standards. We require enhanced DBS checks and thorough reference checks. Our team includes experienced nursery nurses, teachers, maternity nurses, and nannies. We foster a supportive community through regular surveys, bonuses, Academy courses and open communication. We see our childcare professionals as part of our extended family.
Our Partnership with Nurseries:
We believe in building strong relationships with our nurseries. We conduct on-site visits to understand your unique environment and needs. We provide ongoing support and communication, ensuring a seamless partnership. We are committed to working together to provide the best care possible.
Our Community Involvement:
- We co-organised the Clapham Pregnancy and Baby Show for various years, supporting expectant women and new parents.
- Kate contributes to the Pure Pregnancy Network, offering support to families with newborns.
- Kate leads the Inspiring Nurseries project, providing OFSTED Masterclasses and valuable resources to nursery managers
- We run the Lunchtime Bitesize CPD sessions, offering free continuous professional development to early year’s professionals.
- We participate in micro-placement programmes with City, University of London and Royal Holloway University, investing in the future of childcare.
- Hello Mums Academy: We’re proud to offer our dynamic Academy, providing accessible, bite-sized courses designed to keep childcare professionals and nurseries at the forefront of the EYFS framework. With regularly updated content and practical insights, our Academy empowers you to enhance your skills and deliver exceptional care.
Our Recognition:
- Best Babysitter Service in London 2016
- Motherhood Awards Winner 2016
- Most Flexible Childcare Provider 2021
- Most Trusted Childcare Service 2021
- Childcare Platform of the Year - South East 2022
- UK Enterprise Awards 2025 - Leading Early Years Workforce Provider 2025 - London
Hello Mums is more than a service; we’re a community dedicated to providing exceptional care and support. We are a family, here to help your family.